WordPress & Full-Stack Web Developer
Muhammad Arfa Rehman.
I build fast, scalable WordPress websites, custom plugins and WooCommerce stores — 7+ years of experience across PHP, JavaScript and headless WordPress.
• About Me
Building digital experiences that make an impact.
I'm a passionate full-stack WordPress developer based in Pakistan, with over 7 years of hands-on experience building fast, scalable, and user-friendly websites. I specialize in custom WordPress theme and plugin development, WooCommerce stores, headless WordPress with React and Next.js, and clean object-oriented PHP backends. From MLS real estate feeds to high-volume e-commerce catalogues, I turn complex requirements into polished, production-ready products.
0+
Years Experience
0+
Projects Done
0
Companies
• My Skills
Technologies I Work With
HTML
98%
CSS
96%
Tailwind CSS
95%
Bootstrap
92%
JavaScript
90%
jQuery
90%
PHP / OOP
95%
AJAX
88%
MySQL
90%
WordPress
98%
Plugin Dev
95%
API Integrations
92%
• Experience
My Professional Journey
July 2025 — Present
WordPress Backend Developer
@ Iplex
Architecting scalable backend solutions with custom APIs, REST integrations, and headless WordPress setups (React, Next.js). Leading code reviews and mentoring junior developers.
Aug 2023 — July 2025
Senior Backend WordPress Developer
@ The 7 Technologies
Led large-scale projects, built custom themes & plugins, integrated payment gateways (Stripe, PayPal), CRMs (HubSpot, Salesforce), and managed AWS, Cloudways & DigitalOcean infrastructure.
Jan 2020 — Aug 2023
PHP & WordPress Developer
@ Globital
Built dynamic websites & web apps using PHP, WordPress, and MySQL. Delivered fully responsive, SEO-friendly websites with custom integrations and performance optimizations.
Sep 2018 — Dec 2020
PHP Developer
@ WAPEXP
Developed custom PHP websites, optimized MySQL queries, and built secure server-side logic for clients across multiple industries.
• Services
WordPress & Web Development Services
Web Development
Custom websites & web apps built with modern frontend and PHP backend technologies. Fast, secure, scalable.
WordPress Development
Full-scale WordPress solutions including custom builds, headless setups, and performance optimization following WP best practices.
Theme Development
Bespoke WordPress themes tailored to your brand — responsive, SEO-friendly, and built for speed and maintainability.
Plugin Development
Custom WordPress plugins for unique functionality, third-party integrations, and workflow automation.
Core PHP Projects
Robust server-side applications with clean OOP architecture, secure APIs, and optimized MySQL database design.
Shopify Development
Custom Shopify stores with theme customization, app integrations, and conversion-focused checkout experiences.
E-Commerce Solutions
WooCommerce stores with custom checkout flows, payment gateway & API-based order management integrations.
API Integrations
Seamless connections with CRMs, payment gateways, shipping providers, and third-party services via REST APIs.
• Portfolio •
Featured Work
A selection of WordPress, WooCommerce, and custom web development projects I've built for clients across real estate, e-commerce, manufacturing, and professional services — each one fast, responsive, and built to scale.
• Plugins •
WordPress Plugins
I build lightweight, standards-compliant WordPress plugins that solve real problems — from privacy-first analytics to AI-assisted WooCommerce product migration. Each one ships with full documentation.
No Cookie Analytics – By Arfa
HostedPrivacy-focused, server-side analytics with zero frontend cookies — a realtime dashboard, campaign and 404 reports, and per-post insights, all stored in your own WordPress database.
No Cookie Tracking
Realtime Dashboard
Campaign & 404 Reports
Key Features
- Server-side analytics tracking with zero frontend cookies
- Realtime dashboard with KPI tiles and period-over-period trend comparisons
- Pages, Referrers, Users, 404, and UTM Campaign reports
- Per-post analytics meta box: views, unique visitors, and top referrers
- CSV export and settings import/export
- Local bundled frontend assets and optional GDPR-aware external geo lookup
AI Product Migrator
PrivateAI-assisted WooCommerce product migration tools that scrape products from any website, then import, preview, and manage product data across stores — with AI-guided extraction and optional scheduled re-sync to keep listings fresh.
AI-Guided Extraction
WooCommerce Ready
Scheduled Auto Re-Sync
Key Features
- Scrape products from any website into WooCommerce
- Gemini AI detects the platform and guides extraction on hard/custom sites
- Import and preview product data before publishing
- CSV and JSON API import, with WooCommerce-compatible CSV export
- Scheduled re-sync automatically refreshes price, stock, and description
- Built for store owners and developers
This plugin is not listed anywhere. Available for custom projects only.
• Get In Touch
Let's Build Something Amazing Together
Have a project in mind or want to work together? I'd love to hear from you. Reach out and let's create something great.